Hugely Successful Faces in the Wild Event Raises $150k

Proceeds From Humanscale’s Record-Setting Fundraiser Benefit World Wildlife Fund


Karen Brooking


New York, May 16, 2008 — Humanscale’s annual Faces in the Wild art auction and fundraiser generated a total donation of $150,000 for World Wildlife Fund. The May 13, 2008, event raised a record-setting $75,000 in bids and donations alone—more than five times the sum collected during the 2007 event. That amount was matched by Humanscale and presented to WWF.
More than 200 guests attended the auction in Humanscale’s Asian tropics-themed New York City showroom, including Susan S. Szenasy, Editor in Chief of Metropolis.
“It’s gratifying to see the New York design community turn out in big numbers for an event that benefits wildlife; the high prices they paid show their financial commitment to the cause,” said Szenasy. “Like many designers I know, I look forward to seeing the many imaginative submissions year after year. What can be better?”
Prestigious artists and designers—including Yves Behar, Black + Blum, Scott Henderson, Karim Rashid, Marcel Wanders, and Scott Wilson of MNML—created and generously donated approximately 50 pieces of animal-inspired artwork in a variety of artistic mediums.
A team of judges—including JJ Falk, Principal, JJ Falk Design LLC; David McFadden, Chief Curator, Museum of Arts & Design; and freelance writer Tim McKeough—weighed in on each entry’s use of environmental materials, animal representation, and overall design. Several pieces were recognized for excelling in the following categories:
  • Best Use of Environmental Material: “Humpback Whale: Ancient Spirit,” 90% recycled content including cardboard, mesh drywall tape and wood filler, by Evelyn Jean Smitherman
  • Best Representation of the Animal: “Kera,” investment cast brass with chrome plating, by Scott Wilson, MNML, depicting a rhinoceros
  • Best Overall Design: “ICE,” Technogel, by Cracking Art Group & Technogel Italia SRL, depicting penguins
  • Honorable Mention: “Silver Chub Mobile,” recycled paper, wire, by Gretel Schwartzott & Nino Hewitt, Level Architecture, depicting a school of silver chub
  • Honorable Mention: “Penguin Mom and Babe,” recycled fabrics, by Lori Weitzner, Lori Weitzner Design, depicting penguins
Humanscale extends its deepest gratitude to the artists who donated their talents and materials, as well as the art and wildlife lovers who bid generously to support a tremendous cause.
  • Highest Winning Bid: $35,000 for “Reflect,” by Dan Black and Martin Blum, Black + Blum, depicting a polar bear
  • Second-Highest Winning Bid: $14,000 for “Kera”
  • Third-Highest Winning Bid: $10,000 for “ICE”
The largest conservation organization in the world, World Wildlife Fund leads international efforts to protect endangered species and their habitats. By 2015, the organization hopes to conserve 19 of the world’s most important natural places, including the Galapagos and Congo Basin, and significantly change global forces like agriculture and climate change to protect the future of nature. Humanscale Founder and CEO Bob King has served on WWF’s National Council since 1999.
As a company, Humanscale is dedicated to environmental sustainability and continually strives to design, engineer and manufacture products that consume less of Earth’s limited resources. For more information about Humanscale and the company’s full range of ergonomic solutions, visit or call 800-400-0625.


About Humanscale

Humanscale is the premier designer and manufacturer of ergonomic products that improve the health and comfort of work life. Achieving more with less, Humanscale’s product designs have been honored with more than 150 prestigious awards since 2007 and featured in various museums such as The Museum of Modern Art.

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